Our primary objective was to establish a brand identity that exudes elegance and, above all, evokes a deep sense of emotional sensitivity. The wordmark is elegant yet contemporary, bringing both sophistication and intimacy to the visual identity.

It comprises of strong contrasts as well as smooth curved movements and forms. Incorporating these contrasts balances the strict and rigid perception often associated with strong contrasts. While the smooth curved movements added a sense of intimacy, and closeness perfectly capturing the emotional essence of the brand.

Emily Bridgman believes in focusing on the heart and the authentic love and story of her couples beyond the beautiful imagery.